Search Engine Optimization (SEO) Foundations Course

Search Engine Optimization (SEO) is a technique that helps in increasing the visibility, rankings and relevance of webpages in search engine results.

The SEO Foundation training from Simplilearn provides foundational knowledge in SEO. The training will help participants improve the visibility of websites and improve website traffic with proper use of the relevant keywords and other SEO techniques. The course also helps participants stay abreast of the latest best practices in SEO.


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Danny Dover

Expert SEO, Former Lead SEO of MOZ, Author

Danny Dover is the author of the bestselling book Search Engine Optimization Secrets and co-founded Making it Click. Dannys expertise has been cited in Time Magazine, PC World, Smashing Magazine etc. Before starting his own company, Danny was Lead SEO at Moz.com


Course Description

  • What is the focus of this course?

    Search Engine Optimization (SEO) is a technique that helps in increasing the visibility, rankings and relevance of webpages in search engine results.

    The SEO Foundation training from Simplilearn provides foundational knowledge in SEO. The training will help participants improve the visibility of websites and improve website traffic with proper use of the relevant keywords and other SEO techniques. The course also helps participants stay abreast of the latest best practices in SEO.

  • What are the course objectives?

    The SEO Foundation training provides essential knowledge in SEO techniques. By the end of this course, participants will have learned all about:
    • On-page best practices
    • SEO methods to generate relevant keywords
    • Competitive analytics
    • Design & architecture
    • Site optimization & best practices
    • Link-building
    • SEO for local search
    • SEO site audits

  • Who should take this course?

    The SEO Foundation course from Simplilearn can be pursued by those professionals looking to learn the basics of SEO and improve website visibility in search engine listings. The course is great for:
    • Business owners
    • Entrepreneurs
    • Online marketers
    • Marketing professionals
    • Bloggers
    • Fresh graduates
    • Copywriters & content writers

  • These industry-leading organizations trust our training


Search Engine Optimization (SEO) Foundations Course

  • 2+ hours of high quality e-learning content

  • Covers SEO measurement, design and architecture

  • Progress quizzes

  • Topics on algorithm updates and SEO changes

  • Simulation exam

  • Course completion certificate


Exam and Certification

What are the pre-requisites for this course?


No prior knowledge of SEO is required for this course. Some awareness about the principles of marketing will help, but this not mandatory.

What certification do I get post-training?


After successful completion of the training, you will be awarded a course completion certificate from Simplilearn.

What do I need to do to unlock my course completion certificate?


  • Complete 85% of the course.
  • Complete 1 simulation test with a minimum score of 60%.

Can I extend the access period?

Yes, you can extend the access period by paying an additional fee. Please raise a request via our Help and Support portal.


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